Personizely now automatically tracks “Add to Cart” and “Checkout Started” events out of the box. You can also filter these out by product.

This unlocks better targeting and more accurate goal attribution for your e-commerce A/B tests and personalization campaigns — no extra setup required.

Besides that, we also shipped a Shiprocket Integration, enabling you to measure pre and post-purchase goals more effectively when using their fulfillment and checkout flows.

👉 GoKwik support is coming soon as well.